WORK / CASE STUDY

Monkey King - Times Square Flash Mob

Type: Cultural Flash Mob TV Special  |  2016

Monkey King performer in a red and gold costume during a Times Square flash mob

Watch The Event

We produce large-scale cultural events and public performances with coordinated camera coverage, experienced field production, and polished post-production designed for both live audiences and broadcast distribution.

Overview

The 2016 Monkey King at Times Square event transformed one of New York City’s busiest public spaces into a large-scale Chinese New Year performance inspired by the legendary Monkey King from Journey to the West.

Featuring approximately one hundred costumed performers and elements of traditional Peking Opera, the flash mob combined Chinese cultural storytelling with a contemporary public performance designed for both the live Times Square audience and television viewers. DAV Production provided the video production and post-production for the resulting TV special.

Our Role

  • TV special production
  • Multi-camera flash mob coverage
  • Live-event video direction
  • Performer and crowd coverage
  • Times Square location production
  • Production coordination
  • Post-production editing
  • Final television program delivery

Result

A visually energetic cultural TV special that captured the scale, color, movement, and spontaneous audience interaction of the Times Square performance while presenting the Monkey King story to an international audience through television and digital distribution.

The production received a Bronze Telly Award for Live Event Production in 2016, adding an award-winning cultural event to DAV’s television portfolio.

Location

Times Square, New York City, NY

Client

ICN TV Network

Deliverables

TV special production, multi-camera live-event coverage, video direction, production coordination, post-production editing, and final program delivery for ICN TV Network, Tencent, and LeTV.

We produce large-scale cultural events and public performances with coordinated camera coverage, experienced field production, and polished post-production designed for both live audiences and broadcast distribution.